DRIVE beta
Key facts
- Operator / parent
- DRIVE beta GmbH, co-owned with Drive Studios Copenhagen; in the Beta Film orbit
- Origin
- Germany
- Headquarters
- Berlin, Germany
- Category
- Production / IP
DRIVE beta is a Berlin producer with a social unit it calls 'Hochkant'. Its chief executive, Hannes Jakobsen, is publicly sceptical of vertical economics, and the company has no microdrama slate.
Profile
- Content
- Production company with a 'Hochkant' social unit; no microdrama slate.
People
- Hannes Jakobsen — Co-founder and CEO; previously at Google/YouTube and CCO at We Are Era
- Johannes Middelbeck — Co-founder; departed around 2026
- Florian Schumann — COO