MX Fatafat
Key facts
- Operator / parent
- Amazon MX Player
- Origin
- India
- Headquarters
- India
- Launched
- March 2026
- Category
- App · Other origin
MX Fatafat is the microdrama strand of Amazon MX Player in India, launched in March 2026. Titles run 80 to 100 episodes of one to two minutes and are free with no paywall. The ultimate parent is Amazon. Revenue and downloads are not disclosed.
Reported figures
| Metric | Figure | Basis | Source |
|---|---|---|---|
| Revenue | Not disclosed. | no basis given | — |
Profile
- Markets
- India.
- Content
- Titles of 80-100 episodes of one to two minutes.
- Monetisation
- Free, with no paywall.
- Backers
- Amazon.