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UPDATED 23 October 2026 216 REPORTS · 172 COMPANIES

Regulation news

China names 165 titles in second 2026 batch of microdrama action plan

The regulator's list records the distribution platform, production company and nominating provincial bureau for every title. Hongguo carries 110 of the 165.

officialChina

What this basis means: Regulatory filing, government body, court or industry association.

China's National Radio and Television Administration published the second 2026 batch of recommended titles under its Microdrama Plus action plan on 22 September 2026. The notice names 165 titles across seven themed categories: travel (81), intangible cultural heritage (29), law (18), popular science (12), sport (12), classics (11) and brands (2).

The attached list records, for each title, the platform it runs on, the company that produced it and the provincial bureau that nominated it. Counting the platform entries across the 165 rows, Hongguo appears 110 times, Douyin 61, iQIYI 37, Youku 21, Tencent Video 18, Kuaishou 17 and Mango TV three. Titles may appear on more than one platform. Production companies named include Tinghuadao and Dianzhong.

The action plan is a separate programme from the administration's Five-Batch support scheme, whose third tranche has not been issued and whose first two tranches remain at the proposed stage without a final award.

Companies Hongguo (红果), Douyin, iQIYI, Youku, Tencent Video, Kuaishou

Sources