Two dedicated microdrama events land in October, in Cannes and New York
MIPCOM's invitation-only vertical summit runs 12-15 October in Cannes. The newly founded Alza Festival runs 16-18 October in New York, backed by the Mayor's Office of Media and Entertainment.
What this basis means: Disclosed by the company about itself, and not independently confirmed.
The format now has two dedicated events within a week of each other. MIPCOM in Cannes, 12-15 October, hosts an invitation-only Global Microdrama & Vertical Leaders' Summit. The newly founded Alza Festival runs 16-18 October in New York, backed by the Mayor's Office of Media and Entertainment and accompanied by a "Created in NY" funding programme.
General business coverage has also picked up: Bloomberg published a feature on the format on 31 July. The "$11bn global industry" figure attached to that coverage originates with Omdia.
Companies Omdia
Sources
- Global Microdrama & Vertical Leaders' Summit MIPCOM
- Festival announcement Alza Festival