Kuaishou duanju (喜番)
Key facts
- Operator / parent
- Kuaishou (HKEX 1024)
- Origin
- China
- Headquarters
- Beijing
- Launched
- 2019 onwards
- Category
- Platform · China-domestic
Kuaishou runs duanju both inside its main app and as a standalone service, on free and in-app purchase models. Its free app is 喜番 and its premium brand 星芒短剧. Revenue sits within value-added services and is not broken out. It is counted as one of the three Chinese platform giants in the category.
Reported figures
| Metric | Figure | Basis | Source |
|---|---|---|---|
| Revenue | Reported within value-added services; not broken out. | no basis given | — |
| Monthly active users | Kuaishou platform scale; not broken out. | no basis given | — |
Profile
- Content
- In-app and standalone; free and in-app purchase.