Vertical Observer

The vertical-drama business, sourced

UPDATED 23 October 2026 216 REPORTS · 172 COMPANIES

Germany & DACH

ARD's vertical series Between The Beats goes live on TikTok

The public broadcaster's vertical drama launched on TikTok on 25 June 2026, reported by Quotenmeter.

companyGermany

What this basis means: Disclosed by the company about itself, and not independently confirmed.

Between The Beats, ARD's vertical drama, went live on TikTok on 25 June 2026, reported by the German trade outlet Quotenmeter.

The launch puts a German public-service broadcaster into vertical drama on a third-party platform rather than in a standalone app.

Companies ARD, TikTok

Sources