Vertical Observer

The vertical-drama business, sourced

UPDATED 23 October 2026 216 REPORTS · 172 COMPANIES

App · Global (China-origin)

DramaWave

Key facts

Operator / parent
Kunlun Tech (昆仑万维), SZSE 300418, which also runs Skywork AI
Origin
China
Headquarters
Beijing
Launched
September/October 2024
Category
App · Global (China-origin)

DramaWave is the paid vertical-drama app of Kunlun Tech, a Shenzhen-listed Chinese internet group. It sells a VIP subscription, coins and advertising in the United States, Canada, the United Kingdom, Germany and France, in 17 languages. Because its parent is listed, it is among the better-documented operators in the field. Kunlun reports it together with its free sibling app FreeReels, and gave combined annualised revenue of more than $570m as of March 2026.

DramaWave revenue and key figures

Reported revenue: segment revenue CNY 167m (about $23m) in FY2024 (official, Kunlun Tech filing)

MetricFigureBasisSource
Revenuesegment revenue CNY 167m (about $23m) in FY2024officialKunlun Tech filing
Annual recurring revenuemore than $570m combined with FreeReels as of March 2026officialKunlun Tech disclosure
Downloads53m cumulative (April 2025)estimateSensor Tower
Downloadsmore than 30mcompanyKunlun Tech
Monthly active usersmore than 10m; more than 80m combined with FreeReelscompanyKunlun Tech

Profile

Markets
United States, Canada, United Kingdom, Germany and France; 17 languages.
Content
Licensed and translated titles, moving to heavy AI production with SkyReels.
Genres
Female-skewed romance, heiress revenge, CEO.
Monetisation
VIP subscription, coin in-app purchases and advertising.
Profitability
Segment profitability is not disclosed. The parent posted an FY2025 net loss of about CNY 1.59bn, per official filings.
Backers
Cross-promotion with Opera, which reports 288m monthly active users.

People

  • Zhou Yahui (周亚辉) — Founder, Chairman and controlling shareholder, Kunlun Tech (昆仑万维)
  • Fang Han (方汉) — Chairman and CEO; co-founder

Sources